Put your Money where your Mouth is

Don’t actually eat money. It’s gross, illegal, and most likely has traces of cocaine.

What we really mean is to take actions in support of your statements of opinion or belief.

There’s a saying, “show me your friends and I’ll tell you who you are.” Our friends are a reflection of who we are or who we want to be. Guess what? The same could be said for food choices and how we spend money.

And, in this case, we invite you to be curious: where do you spend your money and why?

Just as a food diary can help us make many connections, including what we eat and why, a money audit can illuminate the reasons behind why you spend money and areas where the expenditures may or may not be in your best interest.

Take a look at your most recent receipts and credit card statements. Beyond the utilities, gasoline, and other necessary expenditures, what do you see?

Multiple instances of Tim Horton’s/Starbucks/McDonald’s or other restaurant visits?

Gym membership?

Cases of wine?

During this audit, reflect on your purchases. Do they support your purported beliefs? Are you comfortable with what you see?

We all spend money on what we value.

For some, it’s Louis Vuitton handbags or flashy cars. It’s the convenience and instant-gratification of fast food. Maybe it’s paying tuition for an education or for children’s braces.

Look at where your dollars go, for it will show you what you truly value.

No one buys mascara for the coloring and lengthening of their lashes. Mascara represents how we want to feel (beautiful, attractive) and what we want to have (confidence, love).

Look at all your purchases this way. What does the Land Rover, kale, or Diet Coke represent? What does it do for you?

Is it an investment? Is it aligned with your values?

We’ve done our own audit. Curious to see? Here are top expenditures (outside of paying for housing and Uncle Sam, of course):

1. Health – luckily not medical bills; we’re talking about preventative, joyful ways of bringing in delicious and nutritious foods, quality water & supplements, organic skincare, and self-care practices that keep us healthy (e.g. online yoga; pre-COVID massages and acupuncture). Why is this a value? We heartily agree with Emerson, “the first wealth is health.” We’ve been on the other side of health and it’s painful and not pretty.

It’s not just for us. If we’re not healthy, we can’t inspire and lead others to victory. So, this is a priority.

2. Education – there’s a reason we were in college for 10+ years…we love and value learning! As an ‘eternal student’ it’s not just formal education we’ve invested in. Our money flows into books, courses and certifications in everything related to health and nutrition – including herbalism, mindset, life coaching. Once again, our investment in ourselves here pays dividends to our families, community, and clients nationwide! Another core value is to acquire knowledge, wisely distill and teach best practices to our clients.

3. Support – this is a tricky one because of our (recovering) perfectionist mindset. The idea that we *should* DIY in all areas, including growth in personal and professional areas, isn’t really helpful to us anymore (though it did serve a purpose in early days of being a freshly-minted, deeply-in-debt dietitian). The biggest change we’ve made here is not wasting time burning the midnight oil and constantly information-gathering through watching webinars and reading books while being paralyzed, wondering how best to take action. We’ve hired multiple coaches this year for personal and professional development. Why?

Just like our clients, we don’t want to ride the cheap, smelly Struggle Bus for long hours to reach our destination only to arrive irritable, confused, and burnt out. Instead, we’re willing to pay more to fly first-class in order to arrive faster and to have a more luxury experience (seats that convert into beds, food from culinary experts) that leaves us refreshed, clear-headed, and ready for adventure.

Though we’ve consistently had a health coach since 2006, this year we’ve invested in TWO. Why? Because as our business has grown and we serve more clients, from a deeper and higher level, we need to ensure we are also nourishing ourselves with sleep, food, and mindfulness practices so that we keep our ‘glow’ and energy up. These investments in professional experts yield short-term benefits and, continuously compounded, provide long-term advantages.

Anyone looking at our financial statements would be able to tell that these are our top values.

Where did your dollar bills land?

Gently explore your money audit, without judgment. Choose one thing to improve. Tell us: how will YOU put your money where your mouth is?

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